What Is It?
The Blog Research Agent is an AI-powered content engine built to help marketers research topics, identify credible sources and generate SEO-optimized blog posts at scale. Instead of starting from scratch, content teams can tap into AI to quickly produce high-quality long-form content aligned with their goals.
When you activate the Blog Research Agent, you’ll get:
- Smart topic recommendations informed by AI research
- Titles, subtitles, body copy, imagery and SEO keywords for blog posts
- Easy customization and scheduling inside Breeze Studio
- Content gap analysis of your existing blogs, with recommendations to fill them
- On-demand suggestions you can accept, tweak or dismiss
Why Does It Matter?
Consistently creating blog content can be time-intensive, especially during the early stages of ideation and research. The Blog Research Agent reduces that workload and gives teams a strong head start by:
- Suggesting relevant, SEO-informed blog topics tailored to your brand
- Reducing manual effort in brainstorming and validation
- Keeping the entire workflow in HubSpot’s Content Hub—no more bouncing between tools
- Providing a ready-to-edit draft, so writers can focus on voice, refinement and publishing
This makes content production smoother, faster and more strategically aligned–without leaving HubSpot.
How Does It Work?
- Configure in Breeze Studio
Writers choose how many ideas they want and can add optional inputs like target keywords or competitor links.
- AI-Powered Suggestions
The agent analyzes existing content, your brand tone and manual inputs to create blog suggestions.
- Review Outputs
Each suggestion includes a topic title, subtitle, draft body, featured image and SEO keywords, all visible inside Blog AI Suggestions and Breeze Studio runs.
- Edit & Publish
Writers pick a suggestion, tweak it and continue into HubSpot’s content editor to finalize and publish.
Who Gets It?
The Blog Research Agent is available to customers with the following subscriptions:
- Breeze Intelligence Credits Small, Medium, Large
- Professional & Enterprise Customer Platform
- Content Pro, Content Enterprise
- Marketing+ Pro, Marketing+ Enterprise
- Smart CRM Professional, Smart CRM Enterprise
Note: This feature does not currently consume credits. However, as beta features evolve, credit usage and rates may change. HubSpot will aim to provide 30 days’ notice before any change; however, this timeline may vary due to the rapid pace of beta development.