HubSpot Lead Gen Lab Notes | Antidote 71 Marketing

Discover HubSpot's New Campaign Assistant

Written by Antidote 71 | Oct 18, 2023 8:45:00 PM

Introducing the Campaign Assistant (Public Beta) by HubSpot, the cutting-edge AI-powered companion designed to help you create compelling content for your upcoming marketing campaigns.

With Campaign Assistant, you can easily input your campaign details, select the perfect brand voice and choose from a variety of content formats, including attention-grabbing ads, persuasive emails and captivating landing pages. This tool will then generate the content you need to supercharge your marketing campaigns.

In this article, we'll take a closer look at how Campaign Assistant works and how you can utilize it to achieve your marketing goals.


Three Easy Steps

 

1. Select your assets

Crafting a marketing campaign that stands out from the rest can be a time-consuming and challenging process. However, you don't have to stretch your resources thin. Let artificial intelligence (AI) take the lead as your creative partner.

Campaign Assistant is an AI-powered tool that can help you create the perfect copy for your chosen platform. Start by selecting what you'd like to create first: a landing page, marketing email or ad copy for Google, Facebook or LinkedIn. It's a great way to kickstart your creative journey and make the most out of your marketing campaigns.

2. Provide details about your marketing campaign

Tell Campaign Assistant the purpose of your campaign and choose a tone of voice that aligns with your brand. In just a few clicks, you'll receive top-notch content that highlights your unique selling points and includes a compelling call to action.

Optimize your copy by modifying the brief. Campaign Assistant saves versions for comparison.

3. Launch a powerful marketing campaign in just minutes

Transferring the landing page, marketing email or ad copy generated by Campaign Assistant to your preferred marketing channel is a breeze. You can simply copy and paste the content, seamlessly integrating it with your campaign.

For those who prefer a more streamlined approach, a single click within your HubSpot platform can create a fresh landing page, automatically infused with the AI-generated copy from Campaign Assistant.

Final Thoughts

After testing HubSpot's Campaign Assistant in its Public Beta stage, it is evident that this AI-powered tool is set to change the game for content creation in marketing campaigns. With three easy steps, this cutting-edge tool allows you to select your assets, provide campaign details and launch powerful campaigns in minutes. It's currently available and free to everyone. Check it out. 

If you’d like to learn more about this feature, check out the Hubspot article below.

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